ABOUT US

Who are we?

Lane 201 is a family-run boutique based in Fort Wayne, Indiana. We bring you unique, casual chic styles at affordable prices, from dresses and rompers to outerwear, accessories and shoes. Our goal is to make sure you have great pieces you won't see anywhere else!

Becoming Lane 201

Many have asked where our name came from. While we were building our company identity, we wanted something that represented our family and the culture we wanted in our business. Lane 201 is the street name where our family lake house sits, and there is NO other place in the world that represents our family, and the culture we want to create here, better than that home.

We're creating a place of love, joy and laughter where you can feel safe and confident in how you look and feel. Our team treats each other, and you, like family! Whether you're a first-time shopper or one of our most loyal customers, we want you to feel at home with us.

Our fashion

From urban and classic to workday and weekend, we know how important a versatile wardrobe is, and we bring you trendy styles at a great price. You'll find tons of seasonal looks inspired by the latest trends, and new arrivals drop all the time!

Dresses are usually our most popular pieces, but we also carry tops, tees, jeans, boots, sneakers and more, plus hats, bags, scarves and jewelry. Explore our clothing and accessories to find something new for your closet!

Visit our store

Come shop with us in person at our Fort Wayne storefront!

Become part of our family

When you shop at Lane 201, you become part of our family. We want you to have a great shopping experience and we hope you love everything you buy. Have a question? We're always happy to help with styling advice and ordering. Contact us by phone, text or email anytime!

Thank you for shopping with Lane 201!

- Jill