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          Lane 201 is looking for like minded individuals who our bursting with creativity to add to our fun, ever evolving culture here at Lane 201!
   
    

Digital Marketing Specialist

Job Responsibilities:

  • Develops and implements strategies that drive sales online and increase overall brand awareness.  These will include but are not limited to search engine marketing, affiliate marketing, remarketing, display advertising, content marketing, and SEO.
  • Monitor and optimize all programs implemented.  Develop reports and deliver to the Lane201 team.
  • Manage relationships with all applicable agencies and partners. 
  • Collaborate with the Director of Sales to develop site content that supports traffic-driving initiatives.
  • Manage campaign creations and development including strategy, timing of releases, budgets, assets, and overall performance goals.
  • Collaborate with Social Media Specialist on paid social media campaigns.
  • Stay current on trends of the market place, always be looking for new engagement opportunities, and constantly bring new ideas to the table.

Requirements:

  • Bachelor's Degree in Advertising, Marketing, Journalism, or related field.
  • 3+ years in SEM, digital media buys, or other applicable traffic-driving digital position.
  • Highly analytical; experience developing reports and making recommendations based on data evidence.
  • Proficient in Google Analytics.
  • Great attention to detail and ability to think strategically.
  • Positive attitude and must be a team player.
  • Great flexibility and adaptability.
    

Creative Writer/Blogger

Job Responsibilities:

  • Research and write daily pertaining to relevant and on-brand content stories.
  • Oversee Lane201 blog, product descriptions, and always be the last pair of eyes on content before it goes out live.
  • Generate content stories focused around Lane201 products, people and projects.
  • Maintain identity of the brand in all written material.
  • Collaborate on content ideas, practices and ways to grow.
  • Monitor competitors on a regular basis to ensure that all content remains unique.
  • Develop relationships with writers, bloggers, and brand-relevant content creators.

Requirements:

  • 2-5 years of online and/or print publishing experience with an established brand.
  • Must show a wealth of knowledge about the fashion industry and culture.
  • Associate or BS/BA degree in Englis, Journalism, Psychology, Communications or related field experience.
  • Exceptional writing and editing skills.
  • The ability to collaborate and also work independently.
  • Must have the ability to meet deadlines in a fast-paced environment.
   

Order Fulfillment/Shipping

Job Responsibilities:

  •  Process online orders by selecting and packaging merchandise specific to each customer invoice.

Requirements:

  • Strong attention to details.
  • Efficient time management skills.
  • Ability to move quickly on your feet for multiple hours a day.
  • Lift and move up to 50 lbs.
  • Proficient use of a computer and software applications.
  • Have open availability, including weekends and overtime if needed.

 

Do any of these exciting opportunities spark your interest?  Send your resume and a brief cover letter explaining why you would be a great fit at Lane201 to sales@lane201.comCan't wait to add to our amazing team.

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